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Privacy Policy

Last updated October 18, 2026

This policy explains what information is collected when you visit pages operated by Mindboom Labs ("we", "us"), including Unknotted Journal (unknottedjournal.com) and the TrueCupping offer site (truecupping.mindboomlabs.com), and how it is used. Unknotted Journal is published by Mindboom Labs, which also sells TrueCupping.

What we collect

These pages have no forms or sign-up fields, and we don't ask you to type in any personal information. When you visit, some information is collected automatically by your browser and by the tools listed below:

Tools that collect data on these pages

ToolPurposeProvider policy
Google Ads tag (conversion tracking and remarketing)Measures ad performance and may show you TrueCupping ads on other sitesGoogle Privacy Policy · How Google uses data from partner sites
Meta PixelMeasures ad performance and may show you TrueCupping ads on Facebook and InstagramMeta Privacy Policy
Cloudflare (hosting and Web Analytics)Delivers and secures the site; counts visits without cookiesCloudflare Privacy Policy
Google Fonts (offer site only)Loads the typefaces used on the page; Google receives your IP addressGoogle Privacy Policy

Not every tool may be active on every page. We do not use automatic collection of anything you type, and these pages contain no input fields.

How we use it

We don't sell your personal information for money. Sharing data with the advertising platforms above for targeted advertising may count as "sharing" under some US state laws; see "Your choices" to opt out.

When you click through to buy

The "Apply 50% Off" buttons take you to the TrueCupping site (truecupping.mindboomlabs.com) and from there to checkout at checkout.klenopod.com. Any campaign parameters in the address are passed along so we can attribute the visit. Your order, payment and shipping details are entered on the checkout site and handled under its own terms and privacy policy, not on these pages.

Your choices

Your rights

Depending on where you live (for example, the EU, UK or certain US states), you may have the right to access, correct or delete personal information about you, to object to or restrict processing, and to opt out of targeted advertising. To make a request, email hi@mindboomlabs.com. We won't treat you differently for exercising these rights.

How long we keep it

Analytics and advertising data are kept for as long as the providers above retain it under their own settings and policies, typically 14 to 26 months. Emails you send us are kept as long as needed to answer you.

Children

These sites are not directed to children under 16, and we don't knowingly collect information from them.

Changes

If we change this policy, we'll update the date at the top of this page.

Contact

Mindboom Labs · hi@mindboomlabs.com